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Breast Cancer Awareness 2023: PINKtober calendar


Oct 11, 2023

The Pink Team of volunteers at the local nonprofit Thriving Pink is committed to supporting the breast cancer community throughout the year, and in the month of October, National Breast Cancer Awareness Month.  Many of the women know first-hand how difficult this journey is because they have personally experienced this diagnosis at one point in their lives as well.  

“We are dedicated to help others impacted by breast cancer,” says Joni Rubin, Thriving Pink board chair. 

“We believe in community partnerships and welcome everyone to join our Pink Team. Thriving Pink is the only nonprofit in Yolo County which focuses on serving and supporting local breast cancer survivors.”

In addition to annual financial grants to help local breast cancer survivors/thrivers with immediate and direct needs, such as medical care, Thriving Pink also provides wellness and educational workshops led by medical professionals, peer mentorship, and professionally facilitated support groups at no cost to the community. 

Throughout the month of October, Thriving Pink is reaching out to the local business community to seek their support and partnership in a PINKtober campaign. Many embrace this cause, and want to give on a local level because they have seen many local cancer survivors/thrivers who have directly benefitted from Thriving Pink.

“We are proud to partner with Thriving Pink for the fourth year in a row,” said Mike Neider, the manager at Davis Ace Hardware. “Our employees and customers are eagerly anticipating another Round-Up event for Thriving Pink this October.”  

“I support Thriving Pink each PINKtober.” shared Sevgi Leno, the owner of Balance Point Pilates. “I have seen first-hand from my pilates clients what the group does and how much it matters.”

Join us to Shop Local & Give Local to support Thriving Pink: 

October: Davis Food Co-Op. Round-Up for Thriving Pink. 

October: Davis Ace Hardware. Round-Up for Thriving Pink. 

October: Woodland Police Dept. Purchase Pink Badges in lobby for $10. Proceeds donated.

October, Mon/Wed/Fri, 11 a.m. to 4 p.m.: Thriving Pink Office & Community Room, 501 Second St. in Davis. Bid on silent auction items. All funds donated. 

October, 6 a.m. to 2 p.m.: Circle Z Farms. 20% of flower proceeds donated. Email

October: Kohakutou Candy (Sophia Chiang). Email Proceeds donated.  

Oct. 2, 5-7 p.m.: Woodland McDonald’s Thriving Pink Night, 55 W. Court St. One-third of all sales donated.

Oct. 6, 8:30-11:30 a.m.: Sister City Bi-National Breast Cancer Walk, Beamer Elementary School, Woodland. Join local teachers, students, and representatives from Woodland City Council and Mexico.

Oct. 8, 3-4 p.m.: Avid Reader Bookstore, Reading by Jan Adrian, “Surviving & Thriving with Cancer for 30+ Years”. 

Oct. 9, 7-8 p.m.: Pink Speaker Series.  Tina Hsiech presenting the role of the oncology pharmacist. Email

Oct. 13, 5-8 p.m.: 2nd Friday Art About at Thriving Pink Community Room (501 Second St., Davis). Photography exhibit with Sue Peri, local artist/thriver. 

Oct. 13-15, 10 a.m. to 6 p.m.: Sassafras Beauty. Wear pink to receive 5% off all purchases. Percentage of proceeds donated. 

Oct. 14, 10:30–11:30 a.m.: Pilates For Pink, Visit

Oct. 20, 1-4 p.m.: Lavender Care Class, Capay Valley Lavender, A third of proceeds donated. Visit 

Oct. 20, 12-4 p.m.: The Wardrobe, Davis, 20% of all sales donated.

Oct. 20, 5:30 p.m.: FITHouse, Davis, Spin Class. Proceeds donated. 

Oct. 20, 7 p.m.: Davis High School Football Game. Tackle Cancer. Fundraiser.

Oct. 20, 7:30 p.m.: Winters High School Football Game. Fundraiser.

Oct. 20, 2-10 p.m.: Sudwerks Brewery, Davis. Portion of sales donated. 

Oct. 21, 10 a.m.: Davis Breast Cancer Awareness Walk at Northstar Pond, parking at 3500 Anderson Road. 

Oct. 23, 7-8 p.m.: Pink Speaker Series. Virginia Pier, physical therapist of oncology, presenting on pelvic health, intimacy, and breast cancer. Email

Oct. 24, 4-8:30 p.m.: Dos Coyotes Night on W. Covell, Davis, present flyer on restaurant’s Google Calendar for donation to PINKtober.

Oct. 27, 7-8:30 p.m.:  Zumbathon at Get Fit Davis Sport. Visit

Oct. 29, 3 p.m.: Circle Z Farms, Flower Arrangement Class. $50. Proceeds donated. Email

Proclamation presentations by Davis City Council, Woodland City Council, Winters City Council, and Yolo County Board of Supervisors.

We also appreciate the early support from Jim & Lucinda Childress, Davis Firefighters Local 3494, the George and Lena Valente Foundation, Brooks Painting, and Mary & Harris Liu (Golden Arch Enterprises).

“We are very grateful to this generous community, and want to thank all the early supporters of the Thriving Pink PINKtober campaign,” shared Gayle Norman Barry, PINKtober chair and Mentoring Pink program chair for Thriving Pink. “We welcome everyone to get involved.  What’s raised here, truly stays here.”  

For more information about PINKtober events or if you are interested in hosting a fundraiser for Thriving Pink, please email or visit

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